Hamburg BUNKER

Brand PR

The Hamburg BUNKER is more than just a building, it is a new, iconic landmark and a spectacular experience for Hamburg residents and visitors to the city. The BUNKER, which had been extended by five storeys, opened in summer 2024 and now features a hotel, several gastronomic outlets, an event hall, a spectacular roof garden and a memorial site.

On behalf of RIMC Hotel und Resorts – which operates the REVERB by Hard Rock Hotel and the gastronomic outlets on the BUNKER – redroses is responsible for communicating the overall Hamburg BUNKER concept and has been instrumental in the media success and attention that the project has received worldwide. Time magazine has already included the REVERB Hotel in the BUNKER in its list of ‘World’s Greatest Places 2024’ – thanks also to the successful press work of redroses communications.

Our services

  • Media relations during the pre-opening and opening phase as well as during ongoing operations
  • Communications for the opening in July 2024
  • Publicising the Hamburg Bunker and all outlets (hotel, gastronomic concepts) in the local, national and international press
  • Press spokeswoman function by redrose’s managing director Katja Derow
  • Crisis PR