Regenbogen Leuchten
Launch & Brand PR
Four brands, a comprehensive portfolio covering all styles, in-house design and production – and, on top of all this, expert lighting advice and services for customers: welcome to the world of Regenbogen Leuchten. The company’s four brands – MW-LIGHT, CHIARO, RegenBogen and DeMarkt – plus its in-house product design and production allows Regenbogen to offer the very latest design and interior trends with exceptional flexibility and creativity.
As well as the showrooms in Berlin and Hamburg, the company has an online shop (www.regenbogen-leuchten.de) which sells a wide range of ceiling lights, pendant lights, floor light and table lamps in all styles.
The brief for redroses was to build awareness for the company, its four brands and numerous products in Germany and to position it in a highly competitive market.
Have a look at some of our other Regenbogen case studies:
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