Mäurer & Wirtz – this name carries a long tradition in Europe. The fragrance house from Stolberg near Aachen stands for a scent culture that cherishes classics whilst confidently embracing trends and new ideas. The brand 4711 is a prime example: the world-famous fragrance has been part of the company since 2006 and has gained renewed radiance under Mäurer & Wirtz. Since then, 4711 has been carefully developed further whilst remaining timelessly fresh – perfectly reflecting the balance of tradition and modernity that Mäurer & Wirtz represents.